Mimi’s Power of Pink: Rooted in Hope + 2 $25 Gift Certificates Giveaway


As I am sure everyone is well aware of by now, that October is National Breast Cancer Awareness Month. Mimi’s Cafe and the National Breast Cancer Foundation (NBCF) are teaming up this month to create and spread awareness for breast cancer. This past Monday, on October 1st, I was honored to partake in the kickoff of this years campaign at a pink ribbon tying ceremony at Mimi’s Cafe. Most of us know someone who has been affected by this terrible disease: whether it be a mother, sister, wife, cousin, aunt, friend, or perhaps you yourself are a survivor or are currently fighting breast cancer. I am teaming up with Mimi’s Cafe to help kickoff and support their Power of Pink campaign.

Every Mimi’s Cafe across the nation had their pink ribbon tying ceremony at the exact same time.

Toast to Mimi’s Power of Pink campaign.

Mimi’s introduces two new drinks during the month of October – Sparkling Pink Passion Mimosa and Pink Passion Sparkler. I got to try these out, and boy are they delicious! I love anything with passion fruit in it, so these drinks did not dissapoint. It also makes me feel good knowing that a portion of the proceeds from these drinks will be donated to the National Breast Cancer Foundation.

Ribbon Tying of the PINK ribbon on the Giving Tree of Life.

Here’s what’s happening at Mimi’s Cafe during the month of October and what YOU can do to help:

Each Mimi’s Cafe will have a Giving Tree like the one seen above. Guests who donate $1 dollar will get to place a leaf on the tree with their name and recieve coupons to use on their next visit. There are some awesome deals with these coupons, such as buy one lunch or dinner entree and get one free and a $10 off $30 coupon. That’s a pretty nice deal if you ask me! Guests who donate $5 will also receive a pink ribbon pin (see below as I could not resist donanting to such an amazing organization). Guests not able to visit a Mimi’s Cafe can donate via an online donation and will be able to place a digital leaf on the digital Giving Tree. Guests can also purchase the two drinks mentioned above as a portion of the proceeds from those drinks will also be donated to the National Breast Cancer Foundation.

Loving all the PINK!!!



Pink Strawberry Muffins!! YUM! 🙂

Guests who donate $5 will also receive this pink ribbon pin.

Giveaway Time

There are many ways to support breast cancer research when you visit Mimi’s Cafe during the month of October. To get you excited to go visit Mimi’s, two Horsing Around In LA readers will win a $25 Mimi’s Cafe gift card. Enter using the Rafflecopter form below. Giveaway is open until October 16, 2012 at 12:01 AM, EST. Good luck! Enter Here!! Good Luck! 😉

Disclosure: I was invited by Mimi’s Cafe to attend the Power of Pink ceremony and was provided with lunch and a $25 gift certificate. All thoughts and opinions are my own.